4. Economic Model

4.1 Revenue Projections

Year
Exhibitions
Avg License Fee
Annual Licenses
Gross Revenue

1

50

€800

200

€160,000

2

150

€1,000

800

€800,000

3

400

€1,200

2,000

€2,400,000

4

800

€1,500

4,500

€6,750,000

5

1,200

€2,000

10,000

€20,000,000

4.2 Artist Economics

At Year 5 targets:

  • 500 artists in network

  • 10,000 annual licenses

  • €20M gross revenue

  • €8M to artists (40%)

  • Median artist income: €12,000/year from NT alone

This represents supplemental income enabling artistic practice, not replacement for all income sources.

4.3 Path to Sustainability

Month 6:  First license revenue
Month 12: €100K cumulative revenue
Month 18: Operations self-sustaining ← TARGET
Month 24: Commission fund generating new exhibitions
Month 36: €1M+ annual artist payments

4.4 Unit Economics

Metric
Value

Cost per exhibition onboarding

€2,000

Average lifetime licenses per exhibition

20

Average license fee

€1,200

Lifetime revenue per exhibition

€24,000

Operations share (30%)

€7,200

ROI per exhibition

260%

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